We are looking for a

    to fulfill a position in Budapest head office

    As a marketeer you will have the opportunity to shape our strong Lay’s brand and make the well-known Cheetos snacks more popular in the Hungarian market.

Main responsibilities of the role:

  • Manages the new product lauches & marketing activations activations on Cheetos brand individually (alignes with other markets and departments, manages artwork development, prepares new product introduction)
  • Supports the activations on Lay’s brand
  • Develops ATL and digital creatives in cooperation with global and local agencies (TV copy adaptation, digital content development in cooperation with Hungarian influencers)
  • Owns POP materials and equipment central creative (key visual)
  • Manages media campaigns, keeps in touch with media agencies
  • Executes brand BTL campaign; eg.: consumer promotions, events, influencer campaigns
  • Provides administrative support on Snack brands (manage POs, invoices, monitor brand spendings)
  • Actively monitors category plan sales execution in strong co-operation with Customer Activisation Team
  • Continuously analyses and reports key category trends, competitors’ performance and market potentials
  • Communicates plans to sales, shares information on project status on regular basis, monitors execution, seeks feedback and post evaluates results of promotions
  • Manages local PR execution
  • Liaises with partners (creative, media agencies etc.) and PepsiCo brand teams
  • Ensures legal, category and global input

Qualifications and experience recquired / preferences:

  • University or Collegue Minor/Master (preferred Master in Marketing)
  • Good command of English is a must
  • Min 2 years of relevant experience in marketing field (JBM, ABM)
  • FMCG experience is advantage

In return we offer:

  • Dynamic working environment
  • Constant learning and improvement possibility
  • Competitive compensation package
  • Long term career opportunity


  • Marketing, Media, PR
  • Brand and Product Manager
  • Full time

Experience required:

  • 1-3 years professional experience

Required language level:

  • English - intermediate / communication

Job location:

Budapest, Infopark

How to apply/ contact information:

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