Are you an enthusiastic and experienced Marketing professional who wants to become part of a leading FMCG company with real ‘love brands’ on the market?
Are you ready to have major impact on further building our winning organisation?


It’s your turn. Apply now and join FrieslandCampina Hungária ZRt. in
position.

About our company:

    Cégünk a magyar tejipar jelentős szereplője olyan kedvelt, ismert és vezető márkákkal a piacon, mint a Pöttyös, Milli, Landliebe, Frico és a Completa. Munkavállalóink folyamatosan azon dolgoznak, hogy kiváló tejtermékeket kínáljunk fogyasztóinknak.
    Vállalatunk valódi globális szereplő. A Royal FrieslandCampina világszerte közel 1 milliárd fogyasztónak kínál egészséges, tápanyagokban gazdag termékeket. Éves szinten 12,1 milliárd euró árbevételével a FrieslandCampina a világ legnagyobb tejipari vállalatainak egyike.

Responsibilities:

  • Develop and execute the brands marketing plan in line with the OpCo’s business strategy.
  • Play a leading role in the Integrated Commercial planning, ensure proper execution of entire commercial activities to deliver the business plan’s KPIs.
  • Builds excellent business relations with internal and external stakeholders in order to ensure proper execution of the strategy
  • Lead the Integrated Commercial Planning for the respective brand/product categories. Plan the long term brand strategy including all marketing Ps, define KPIs
  • Plan and execute the yearly marketing activity plan and budget, special focus on communication (both offline and online) according to Ehrenberg Bass “How brands grow” principles
  • Responsibility for the brand book
  • Effectively manage the company’s brand portfolio, contribute to the innovation plan, manage NPD projects and tracking of NPD performance, Coordination of product development projects related to existing portfolio
  • Challenge status quo, look for continuous improvement and business development
  • Prepare necessary agreements with local agencies and service providers, ensure effective use of funds, controls spends daily
  • Continuous evaluation of activities with taking both qualitative and quantitative criteria into account. Identify impacts, propose changes, check implementation
  • Intense co-work with Shopper Marketing and Sales teams. Active contribution to customer and shop-floor projects
  • Help the commercial team understand the market trends and its drivers, turn the insights and learnings into action steps
  • Follow up decisions, agreed action plans’ execution

You may be the ideal candidate if you possess the following skills/knowledge:

  • Bachelor/Master’s Degree (preferably in Economics/Marketing)
  • Experienced in FMCG environment
  • At least 3 years of experience in similar role
  • Fluent English and Hungarian
  • Excellent MS Office knowledge (especially Excel)
  • Strategic level thinking, understanding business needs and able to translate them into brand strategy and daily execution,
  • Strong Project and Change Management capabilities
  • Excellent communication and negotiation skills, persuasive, good stakeholder management skills
  • Proactive, result-oriented, precise in keeping deadlines, punctual

Sector(s):

  • Marketing, Media, PR
  • Brand and Product Manager
  • Marketing
  • Full time

Experience required:

  • 3-5 years professional experience

Required language level:

  • English - higher advanced/fit for negotiation

Job location:

Budapest

How to apply/ contact information:

Should the present advertisement raise your attention and you feel that you qualify for the requirements, please send your CV to us.

HASONLÓ ÁLLÁSOK
Junior brand manager Budapest

A portfólióba tartozó márkák támogatása, szoros együttműködésben a Brand managerrel Aktív részvétel az éves marketing kampányok előkészítésében, ... »

ÁLLÁS MEGTEKINTÉSE
Brand Manager Budapest

A pozíció felelősségi köréhez tartozó kategóriák üzleti céljainak biztosítása A legfontosabb kategóriák trendjeinek folyamatos figyelése Új termékbevezetések ... »

ÁLLÁS MEGTEKINTÉSE
Brand manager Budapest

Lead portfolio, brand and pricing strategies development and implementation across Hungary Manage marketing investment priorities and allocation ... »

ÁLLÁS MEGTEKINTÉSE